Pinterest Advertising Tips – How to Get More Clicks on Your Ads

Pinterest Advertising Tips users are looking for inspiration in different parts of their lives — like home decor, fashion, cooking, and travel. Having clear calls to action in your ad copy can help you capture their attention, increase clicks and engagement, and ultimately drive conversions.

One of the most important things to remember when creating Pinterest ads is to include your brand logo. It may seem like an obvious thing to do, but when ads are running in the crowded and competitive Pinterest feeds, a brand logo is the best way to ensure that your ads don’t get lost among all of the other competing content.

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Adding a text overlay to your assets is another great way to communicate key product benefits and highlight any other important information that would otherwise be missed. When using text overlays, be sure to keep them eye-catching and colorful and avoid overdoing it. Pinterest users are scrolling at high speeds, so it’s important to communicate your message quickly and clearly.

Lastly, be sure to use all of the targeting options that are available to you on Pinterest. Retargeting, lookalike audiences, and interest targeting are all great ways to reach the right audience for your brand.

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